Quality time, from home to work to rest, kicks off the twelfth edition of Winter Magic with Gaia Miacola. A meeting with renowned interior designer Gaia Miacola, joined by architect Marianna Masuli and lawyer Paola Siotto, took place recently at Casa Rosas, at Via Lamarmora 145, Nuoro, to discuss home, furnishings, and, above all, living well.
The evening continued at the Fratelli Puddu winery (which recently won the 2027 Gambero Rosso Tre Bicchieri award for its Nepente Oliena 2023 Cannonau di Sardegna) for an exclusive event presenting Chopard's latest collections. The event featured Dody Giussani, editor-in-chief of L'Orologio, the jewelers' bible. The entire day was organized by Rosas 1945 with the Rosas family (Fabio, Marco, Piera, and Arjola), Sardinian dealers for Chopard and other prestigious brands with significant histories. With her presence, Dody Giussani completed a picture very much in keeping with the philosophy of the Rosas family, which has recently worked hard to demonstrate generational change at the helm of family businesses.
Indeed, four families co-starred in the evening: Chopard, the Giussanis (the magazine belonged to Dody's father, Renato, who founded it in 1992), the Puddus, and the Rosas. At the heart of both initiatives were the stories and objects that tell fragments of life, identities, and passions. It was with this shared sense of good taste in mind that Rosas organized and promoted the two initiatives on Saturday, November 7th. Miacola, the protagonist of the meeting "The house I would like. Ideas, trends, and solutions for living in the present," was well attended; the Casa Rosas atelier was filled to capacity, welcoming guests from Nuoro and the surrounding area, as well as from Oristano, Porto San Paolo, and Sassari.
Alongside Miacola, architect Marianna Masuli and lawyer Paola Siotto, in a three-way conversation that took them beyond the presentation of individual trends. "I've had a passion since I was little; I loved decorating with graph paper," Miacola explains. "And almost by chance, I enrolled in Architecture. I wanted to study languages, and my mother encouraged me to choose Architecture to give it a try. I graduated in Islamic Architecture in 2004 in Bari." She adds: "During Covid, I did online communication, especially on Instagram, and that's where the phenomenon exploded; we've reached half a million followers. I also have a blog, which offers advice. From there, I've received various requests: from furnishing or restyling a single room to complete renovations."
Clients are mostly Italian, with a high concentration in Puglia, Miacola's home region. In Sardinia: "I've already completed several projects on the island, which I find very similar to my homeland, both in terms of its connection to the sea and its families," she says. "I've worked in particular in Olbia and Cagliari. I've seen a revival of interior customization. A combination of personal tastes, connections, and history, which is different for everyone. My goal is to create a concept for each interior that speaks to the person who will live there, combining style and functionality. I think Sardinia needs to believe even more in its own identity, and enhance it with a contemporary twist." Some of these topics will be explored further during Magie d'Inverno 2027. Rosas, by the Puddu Brothers with Chopard and Giussani, has created a union between inhabiting a space, as with Miacola, and spending quality time, both for well-being. Dody Giussani, one of the world's leading watch experts, discusses the topic: "A watch is an object we love for many reasons," she says, "from its function to its design and the meaning it holds for each of us: it marks the rhythm of life, because it accompanies and marks the time of the day. Therefore, there's an intimate relationship, because you look at it several times a day; you do so because it moves and lives with you. Over the years, watch communication has changed, and we, as a magazine, have spearheaded this transformation by creating events for enthusiasts. This is one of the reasons I'm here in Nuoro with Fabio Rosas and his family, at an event for connoisseurs and lovers of beauty and watchmaking. Because there's nothing more meaningful than touching the most beautiful objects, sharing them with others, experiencing them."
As for the story: "In the 1980s, magazines created the language, then, along with communication, this language evolved as people learned about the industry and the objects," says Giussani. "We also have a podcast; we no longer communicate solely through print, but also through events, social media, and so on, partly because each of these mediums tells a different story. This means that watches have so many contents that can be expressed in so many different ways, and we speak about watchmaking in every way. Depending on the language, we speak to the passionate connoisseur of the subject or the neophyte. Furthermore, watchmaking owes much of its success to Italy: Italian taste has determined the continued success of watches that are now iconic." Two events for a single line that connects excellence and territory, tradition, innovation, beauty, and well-being. This is also the path traced by Magie d'Inverno, which in a year's time, in a single major event, will make everything even more direct. We will also discuss historic centers that, not only in Nuoro but also elsewhere in Italy, can be revitalized by making them more attractive to residents and the surrounding area, benefiting urban regeneration and the community.
