The Pelau company is an example of eco-sustainability , where innovation and tradition walk in a path of shared growth. Dozens of hectares of vineyards where 90% of Cannonau grapes are grown, international wines such as white, and expanses of young and secular olive trees in Pardu , an area suitable for this cultivation, which give life to a healthy oil, with a strong and protagonist of the Aristoil project of the University of Athens (healthy oil project).
The Pelau company
Commitment, competence and continuous research are the peculiarities of the Pelau company which aims at an increasingly organic present. Pelau production is totally eco-sustainable and the machinery used with low environmental impact coincides with the essential synergy between the good of the environment and the health of consumers. Belonging to the land of centenarians, the Pelau business focuses on enhancing the excellence donated by the Ogliastra blue zone . Nothing is left to chance in the Pelau family business: the precious EVO oil is the only Kosher certified oil in Sardinia.
Numerous awards have been obtained: as an innovative company for its commitment to the recovery of waste and the production of biomass and biogas, with a view to a circular economy .
"To make my company and my family younger, more dynamic and innovative through an eco-sustainable path and active collaboration with the universities so as to make it the flagship of the Ogliastra area" - underlines Giulia Mura , now at the helm of the company Pelau , this year present together with Piero Maieli, President of the Commission for Sardinian productive activities , at the inauguration of the oil mill of the historic Buonamici agricultural society : the result of the integrated supply chain project with the Fiesole organic olive growers, whose work was completed at the end 2022 driving innovation and sustainability in olive oil extraction.
To the north of the Pelau valley, immersed in the rich countryside, the Pelau oil mill was already born in 2007.
Giulia Mura's philosophy
Entrepreneur , , with a strong spirit aimed at doing well and always better: expresses the character of the family business that she leads with great care. Back in Ogliastra in 2007 after a law degree, Giulia took over the reins of the company built by her father, a multi-specialist doctor, and her mother, a teacher with a passion for viticulture. Success around the corner: numerous bottles of wine produced during the harvest and the (re)discovery of oil as a guarantee of quality. has radically changed the role of women in the sector, imposing itself on the scene with continuous study. She founded the , and will soon give life to the together with illustrious women in which to give voice to female expressions that represent the excellence of agriculture, breeding, textiles, crafts and sectors that give value to the authentic traditions of the Sardinian island. She is a member of the and of the and among the various awards obtained also that of . - convinces the for whom extra virgin olive oil is a real cultural process to be learned and promoted. The company's area of activity is Jerzu, the city of wine which includes the particular , on which numerous researches have been conducted in collaboration with the University of Conegliano Veneto. Precisely in this town, the Mura family bottles and , both , the first with intense notes and a dark ruby red colour, the second soft and garnet red. From the same family also , which received the silver medal at the 2nd edition of Cagliari of the Vermentino National Wine Competition in 2021. To these productions is added a younger line signed by , such as rosés. The story told for generations by the Pelau company has its roots in a distant past in which the care of the vineyards and olive groves coincides with the urgency of sharing and handing down the and its . With this premise of strong tradition manages to enchant a varied audience: industry insiders, enthusiasts, onlookers who want to give an unforgettable experience. Here the desire to make these lands a privileged destination helps to create real moments of life inside the vineyards: visits and , picnics in the vineyard and among the majestic ancient olive trees, opportunities for Yoga sessions among the rows, walking and cycling. - testifies the . Giulia Mura's stainless steadfastness is undeniable as is her ability to attract well-deserved recognition for her work that drives her beloved company. The satisfaction can be traced in the excellent nods of important personalities such as the and , grateful for the value protected and supported in its potential. The futuristic vision of the Pelau company and Giulia Mura is undoubtedly oriented towards combining the richness of the island territory with the goodness of its products. The , guarantees an extra virgin olive oil enriched with aromas and antioxidant substances. The experiential memory is built step by step to give the increasingly curious and vast public a high level of satisfaction. reveals , who collaborates closely with the , led by Giovanni Antonio Secchi, and with the . Here in an oil company that does not assign a leading role to women and is reluctant to give them space: Giulia has drawn attention by covering important roles, sometimes uncomfortable but always with the sole purpose of innovating the essence of the extra virgin olive oil product through diversified tools suitable for current times: new communication platforms, web and TV. Nature, the earth, biodiversity without delay offer which, to be understood and promoted, require constant dedication: Giulia Mura certifies this care without leaving anything unexpressed. If you manage to do the job you love, life is certainly more stimulating: the Sardinian entrepreneur is an example of rigor and a dynamic mind. Following this positive drive, the Pelau company is a candidate for the twelve-month project financed 90% by the , based in the Emirates. The ambitious initiative for which the Sardinian family business is on the list provides for the inclusion of in various sectors: agri-food, food beverage, textile craftsmanship. In the area of including Dubai, Abu Dhabi, Saudi Arabia, Lebanon, Kuwait, the chosen ones will be supported for one year by an export manager for each company with its own sales point, so as to maximize the promotion of the territory and Italian production. The confirms itself as a virtuous company aiming high.











