The natural shopping center "Al Centro Storico", one of the liveliest in the city of Alghero , with about 70 members, presented this morning the new logo (designed by Lucrezia Urtis) which will be used by traders to communicate ideas and projects and relaunch the action of the association born in 2015.
The mortar that unites the traditional "ginquettas", the cobblestones that pave the streets of the old quarter, is the symbol chosen by the consortium members to express their desire to be together to best enhance one of the most fascinating districts of Alghero, an architectural jewel.
"Over the years we have created many beautiful initiatives. Now, in order to best pursue all the objectives of our network, we want to relaunch the business starting from a fundamental element: communication. One of the first actions is the presentation of the new logo that it will distinguish the companies that are part of our CCN ", explained the president Daniela Michela Riu during a press conference in the Lo Quarter room, with the mayor Mario Conoci, the council and the top management of the Alghero Foundation." Our goal is to tell the extraordinary experiences that can be lived walking through the streets of this particular shopping center, which becomes a large open-air shopping gallery . How many shopping centers exist that can offer breathtaking views or unforgettable sunsets such as those visible from the ramparts of Alghero ? ”, Continued Riu.
Currently the CCN "Al Centro Storico" is working on various innovations: it will be among the first founders of the Regional Commercial Center, a network of the most structured CCNs in Sardinia, and at the same time it has confirmed a partnership with Banco di Sardegna that will lead to creation of a special card with the CCN graphics "Al Centro Storico". In view of Christmas, furnishings and urban entertainment will not be lacking.
