Francesco Fois died in Samassi at the age of 90 . Forty-one years ago, it was October 20, 1983, the then 49-year-old entrepreneur in the entertainment field had brought Madonna to the Biggest, the mega disco in his town, about 40 kilometers from Cagliari , a meeting point in those years in Sardinia of people of the night.
The pop star was unknown to most people at the time, but his first live in Italy was on the island , on the occasion of the cult Rai show Disco Ring, created by Gianni Boncompagni. An immense crowd applauded Madonna, even though they didn't know the artist, they immediately understood that the evening would be memorable .
The artist, total black look, chains, bracelets, pendants with the cross, was still distant, but already visible, from the iconic and irreverent outfits that transformed her into a true fashion icon.
Francesco Fois didn't yet know that he would become one of the biggest pop stars in the world. But he had been right: he had been far-sighted and had certainly intuited the potential, determination and bewitching charm of this American artist with roots in southern Italy.
A man of few words, very modest, Fois never boasted of this feat, not even when, shortly thereafter, Veronica Ciccone established herself in the world . Passionate about music, he returned to Sardinia from Sweden at the end of the 70s, where he had emigrated in search of work: he had brought home some savings and many new ideas. His great dream was the disco: he succeeded with the Biggest, the largest and most modern in Sardinia, technologically the most advanced . He has never sought or lived in the spotlight. He left on tiptoe, as he had experienced his moments of glory without celebration.
(Unioneonline)
