The Sassari Public Transport Company works on a double track: communication and user services. After the success achieved in the 2021 and 2022 campaign, the collaboration with the Sassari comedian duo Pino e gli Anticorpi returns. "ATPino's 2024" will be characterized by irreverent video sketches which, through the typical humor of Stefano and Michele Manca, will monthly address the most disparate topics related to the use of buses and will be the ideal "vehicle" to present the news of ATP Sassari .
Of note is the debut of the new coordinated image - that is, the set of graphic-visual elements that communicate ATP's services in a harmonious and coherent way - the result of a creative operation that led to a renewed graphic design with great impact for poles and shelters, to guarantee greater readability and with a notable enrichment of information.
Furthermore, as part of the restyling, over the next few months all the old generation shelters will be renovated and therefore completely renovated to bring them into line with the colors and design of the most recent structures, positioned in strategic points of the city. Soft gray and corporate colors will be predominant and even the older shelters will be equipped with information supports and graphic references to be consistent with the more recent shelters.
